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Completed

NCT Number: NCT04657627

FOODS: Food shOppers' sOcial meDia Study

This study aims to assess the effects of a new approach to food labelling called physical activity calorie equivalent (PACE) labelling. PACE food labelling provides the public with information about how many minutes (or miles/kilometres) of physical activity (e.g. walking or running) are equivalent to the calories contained in foods.

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Key information

Age range

18 year and older

Sex eligibility

All sexes

Study type

Interventional

Phase

Not applicable

Primary location

Loughborough University

Loughborough, Leicestershire, LE11 3TU, United Kingdom

Who can participate

Healthy volunteers accepted: Yes

Only the study team can determine whether someone qualifies for participation.

Inclusion criteria

  • ≥ 18 years old.
  • BMI of ≥ 18.5 kg/m2.
  • ≤ 3kg weight loss in previous 6 months.
  • Access and ability to use personal Twitter and/or Instagram account via own smartphone, computer or tablet device.
  • Access to the internet.
  • Access to a set of weighing scales.

Exclusion criteria

  • Unable to read and understand English.
  • Experienced in the last 12 months or currently undergoing any of the following conditions or illnesses: coronary heart disease (CHD), hypertension, heart failure, stroke/transient ischaemic attack, atrial fibrillation, type 2 diabetes, chronic obstructive pulmonary disease (COPD), painful condition, dementia and cancer.
  • Had bariatric surgery.
  • Pregnant, lactating or planning to become pregnant in the next 12 months.
  • Parallel participation in another weight, dietary or physical activity intervention study.

Treatment and study plan

PACE plus calorie labelling information

Behavioral

The intervention group will be exposed to PACE plus calorie labelling information via Instagram and Twitter social media posts every day for 13 weeks.

Calorie-only labelling information

Behavioral

The comparator group will be exposed to calorie-only labelling information via Instagram and Twitter social media posts every day for 13 weeks.

Primary outcomes

  1. Change in eating behaviour of discretionary foods at 13 weeks

    Time frame: Pre-baseline (one time point prior to randomisation) and post-intervention (one time point after week 13)

    Eating behaviour of discretionary foods will be assessed by a modified version of Online Food Frequency Questionnaire (eNutri FFQ), designed to measure habitual food intake. Participants will record frequencies of discretionary food and drink items eaten during the last month (e.g. "1/week" or "1/day").

Secondary outcomes

  1. Cognitive restraint of eating

    Time frame: Pre-baseline (one time point prior to randomisation) and post-intervention (one time point after week 13)

    A modified version (R18) of the Three-Factor Eating Questionnaire (TFEQ) will be used to measure cognitive restraint.

  2. Physical activity

    Time frame: Pre-baseline (one time point prior to randomisation) and post-intervention (one time point after week 13)

    Self-reported physical activity behaviour will be assessed using the 7-day International Physical Activity Questionnaire (IPAQ)

  3. Body weight

    Time frame: Pre-baseline (one time point prior to randomisation), mid-intervention (week 7) and post-intervention (one time point after week 13)

    Weight will be self-reported via participants own weighing scales. Participants will electronically send via email photograph evidence of readings of their fasted morning weight from weighing scales, following standardised instructions.

Sponsors and collaborators

Lead sponsor

Loughborough University

Other

Collaborators

  • Alexandra Todd
  • Dr Oonagh Markey

Registry information

Acronym: FOODS

Important dates

Study start
2021
Primary completion
2021
Study completion
2021
First posted
Dec 8, 2020
Registry last updated
Oct 8, 2021

OpenTrials presents study information sourced from ClinicalTrials.gov. The official registry record should be consulted for the latest information.

View the official ClinicalTrials.gov record (opens in a new tab)

This listing is for discovery and informational purposes only. It is not medical advice, does not guarantee that a study is recruiting, and does not determine eligibility. Contact the study team and a qualified healthcare professional when considering participation.

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