Email outreach
BehavioralSubjects will receive an email describing the importance of colorectal cancer screening and that s/he has been selected to participate in this VIP concierge service.
NCT Number: NCT02660671
This is an RCT aimed at testing different population-based approaches to increasing colorectal cancer screening through email outreach, including usual email communication, active choice, and active choice + financial incentive.
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Notify Me50 year–64 year
All sexes
Interventional
Not applicable
This is an RCT aimed at testing different population-based approaches to increasing colorectal cancer screening. The investigators will randomize a cohort of employees between the ages of 50-64 to 3 arms of email communications: a.) Usual email communication; b.) Active choice- usual care + the ability to pre-commit directly through a web form; c.) Financial incentive- usual care + active choice + financial incentive for completion.
Healthy volunteers accepted: No
Only the study team can determine whether someone qualifies for participation.
Inclusion criteria
Subjects will receive an email describing the importance of colorectal cancer screening and that s/he has been selected to participate in this VIP concierge service.
S/he will receive the ability to pre-commit and choose from 3 different appointment slots by clicking directly on the email.
The participant will receive the offering of $100 if s/he follows through with screening colonoscopy.
Time frame: 3 months
The percentage of participants who follow through with screening colonoscopy.
Time frame: 3 months
The percentage of participants who respond to the email (arm 2 and 3).
Time frame: 3 months
The percentage of participants who schedule a procedure.
University of Pennsylvania
Other
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View the official ClinicalTrials.gov record (opens in a new tab)This listing is for discovery and informational purposes only. It is not medical advice, does not guarantee that a study is recruiting, and does not determine eligibility. Contact the study team and a qualified healthcare professional when considering participation.
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